Sunday, May 24, 2020

An Example Of A Marketing And Sales Agreement - 742 Words

This Marketing and Sales Agreement (hereafter referred as â€Å"Agreement†), dated as of ___________, is entered into between The Berkley Group (hereafter referred as â€Å"Berkley†), whose business address is 2626 E Oakland Park Blvd., Fort Lauderdale, FL 33306, and ____[Bill Rauer]___(hereafter referred as â€Å"Rauer† and together with â€Å"Berkley† as â€Å"Parties†, and each as â€Å"Party†), whose business address is _________. WHEREAS, Berkley is the developer of Vacation Village in the Berkshires, located at _____ and Berkshires Mountain Lodge, located at _________, and is in the business of selling timeshares; WHEREAS, Rauer is in the business of marketing and selling vacation ownership (hereafter referred as â€Å"vacation ownership†Ã¢â‚¬ ¦show more content†¦on of operation, including contract staff and HR personnel; all staff employees to have Employee Stock Ownership Plan (hereafter referred as â€Å"ESOP†); notwithstanding the foregoing, Rauer shall be responsible only for (i) per diems, (ii) commissions, (iii) salaries, (iv) bonuses, and (v) employer federal taxes of sales and marketing personnel, and all of which shall be deducted as stated in paragraph 2(a); Berkley shall be responsible for any and all other expenses in connection to Operation; Berkley shall permit Rauer to retain on non-Berkley employee or independent contractor, who will have full access to Operation and assist Rauer as Rauer sees fit; Rauer shall be responsible for the costs of said non-Berkley employee or independent contractor; Berkley shall provide Rauer with full and complete access to all guests, sales floors, and front desks at no charge whatsoever; Berkley shall be solely responsible for daily maintenance of (i) A/B and (ii) A/C units at both, Vacation Village in the Berkshires and Berkshires Mountain Lodge; Berkley shall provide accommodations for all staff on an as-needed-basis, but within reasonable limits, at no cost whatsoever to Rauer; Berkley shall offer, as part of Off Premises Contact (hereafter referred as â€Å"OPC†), a free week at featured resorts at no cost whatsoever to Rauer; Extra vacation weeks, and VV plus/ preferred shall be eligible to be offered as incentives on all sales; Berkley shall in a regular and timely manner provide,Show MoreRelatedSales Process Level 2 : Customer Profile Acquisition1149 Words   |  5 PagesSales Process Level 2 BPMN Customer profile acquisition The marketing team is in charge of obtaining customers and profiling them. The process of obtaining customers can be through cold calling, product presentation at customer site. Once a customer shows interest in the product, the marketing team collects the relevant details of the customer such as name of the customer, address and related business details. Site Visit/Cold Call Once the customer has been profiled, the company’s sales team mayRead Moredistribution agreement1009 Words   |  5 Pagesï » ¿Case Study #3: Distribution Agreement Shed some light Raynonplus is a small, family-owned eyewear business located in Ottawa, Ontario, Canada. Started by Pierre Dupuis in 1952 under the name of Visionplus, the company has been exclusively owned and operated by the Dupuis family for over 50 years. Currently, the business—a sole proprietorship—is owned and managed by Gerald Dupuis, grandson of the original entrepreneur. The Dupuis’ changed the business name in 1957 to capitalize on a trendRead MoreOnline Affiliate Marketing741 Words   |  3 Pagesof their website business by over time. The Model been in the online retail world for more than 14 years. There are affiliate marketers worldwide trying the model every day. It is based on a very old business model – referral marketing. By paying someone only when they sale online retailers good and services. The merchants allow outsiders who are not employees, which is – people like you and me – to advertise the merchants goods on websites. In return, they pay us a commission when visitors makeRead MoreMarketing Plan: Channels of Distribution1430 Words   |  6 PagesMarketing Plan Channels of Distribution The basic channels of distribution will involve selling the i Phone 5 using online and traditional approaches. This means that there will be a sales force, which will market the product through to different segments of consumers. For example, one possible strategy is for the company to mirror the approach that they are using in North America. This is when Apple will sign selling agreements with different carriers and retail outlets (such as electronicsRead MoreEmployees On The Sales And Marketing Team At Green Grabs Inc.1419 Words   |  6 Pagesthe most material changes to the Employment Agreement after the past three weeks of negotiation, as well as the justifications for those changes. In reviewing the negotiated draft of the Employment Agreement, please note the following. 1. Sections 3(c) 3(d) – Hiring and Firing Authority/Executive Assistant Revised Sections 3(c) and 3(d) provide for Ms. Simms’ participation in the hiring and firing processes for employees on the Sales and Marketing Team at Green Grabs, Inc. (â€Å"Green Grabs†). Read MoreEssay On Affiliate Marketing1099 Words   |  5 PagesOnline Affiliate Marketing is a revenue sharing venture between a website owner and an online merchant. The website owner will place advertisements on his websites to either help sell the merchants products or to send potential customers to the merchants website, all in exchange for a share of the profits. Affiliate Marketing Program An affiliate marketing program is sometimes called an affiliate program, but also may be referred to as a pay-for-performance program or an associate program. AnRead MoreNike Products Versus Sport Products902 Words   |  4 PagesNonsport products versus Sport products â€Å"Sport marketing consists of all activities designed to meet the needs and wants of sport consumers through exchange processes† (Mullin, Hardy, and Sutton 2014, p.13). However, with its acknowledged contribution to local, national, and global economies most may or may not come to the conclusion as to what is really meant by the term ‘sport marketing’ (Fullerton and Merz, 2008). The concept of sport marketing is so broad that different people may perceiveRead MorePhone Script For Speaking Interview Essay811 Words   |  4 Pagesnot be able to say the employee category that works in each division. The learner can produce words but no sentences, and the learner fails to produce a description of each/any division. Example: (Sales – Sales people, sales director, account managers) (Marketing- Marketing specialists, account managers, marketing director) At Level A2: The speaker lists the names of the different divisions and the employee groups who work in each division. The tester can prompt the learner to give more detailsRead MoreCase Analysis on San Fabian Supply Company1272 Words   |  6 PagesSupply Company that the exclusive-distributor agreement would be terminated in four months. So the company has to make a decision whether to handle MacDowell Corporation’s products on a nonexclusive basis or to drop the line completely. As discussed in our group, we think San Fabian Supply Company and MacDowell Corporation should find a way to accomplish win-win, and selective distribution may be a good way. The San Fabian Supply Company’s basic marketing strategy is exclusive distribution strategyRead MoreForeign Market Entry Modes Essay959 Words   |  4 PagesWhy do companies entry foreign Markets? A company may be looking to increase profits and sales. They can accomplish this by creating new markets in foreign countries or they may increase sales in a foreign market that is growing faster than the domestic market. Companies also go abroad to protect their home market. By challenging a competitor in their own market it may prevent that competitor from challenging a company in its own home market. Thirdly, companies may be going abroad in search of lower

Thursday, May 14, 2020

Taking a look at Sky Spirits LLC - 1540 Words

During 1992, one of the strongest opponents of VS Absolut Spirits was born. SKYY Spirits LLC entered the market for alcoholic beverages without having any difficulties, despite the fact that Absolut had established itself in the States for the past 13 years. The entrance of the SKYY Company was mostly due to the lack of entry market barriers from the Absolut Vodka. The SKYY Company was founded in 1992 by Maurice Kanbar in San Francisco, California and ever since then, both its popularity and the sales volumes have actually increased phenomenally . Nowadays, SKYY Spirits LLC is one of the fastest growing enterprises as their main product is high priced vodka of high quality. However, there is still the question of why and how the success of this company was brought. It offers the same products with Absolut, yet it had much more success and fame. The similarities of the two companies are quite striking. An example of that the flavors of vodka that can be found in both companies are berry, vanilla, citrus, orange, peach and melon. If we were to use Marketing terminology we could refer to it as the â€Å"Me-too-product†. If we take into consideration us, meaning the customer, it does not make any sense to buy a new and unknown vodka that offers the exact same flavors as Absolut. Thus, in order to do so, the SKYY Company had to change the way it was presented as it had lots of competition in the market. As the Absolut Vodka established itself with the â€Å"universal shape of theShow MoreRelatedVan Goghs Starry Night Essay1008 Words   |  5 PagesWhen I was taking art in high school the artist that stood out to me was not Monet or Michelangelo. I was at awe of an artist that chopped his ear off and put it in an envelope to give to his mistress at a brothel. How would you react to someone giving you his or her ear and want you to keep it? That would be like Evander Holyfield giving away his ear to a person saying, â€Å"Hold this is will be worth milli ons one day.† That artist was Vincent Van Gogh. I want to compare the oil painting of Van Gogh’sRead MoreMy Vision At The Pittsburgh Leadership Foundation2417 Words   |  10 Pagesempower and help women and youth discover and pursue their passions and dreams through creative, hands-on training, education, and workshops that integrate Life Purpose Coaching techniques with expressive healing arts. My Vision is for Bloom Into Being, LLC, and the Re-stARTistry project to become a united Christian community across all ethnicities, denominations, and economic levels with every woman and child having the ability to discover and pursue his/her God-given passions and talents and pour themRead MoreAirheads Business Analysis Essay34215 Words   |  137 Pages$6.95 100 Recommendation Timeline 100 Recommendations Conclusion 101 Timeline Summary of Implementation for all the Recommendations 102 References 104 Appendices 114 Executive Summary Airheads USA, LLC is an indoor trampoline arena owned by Steve Johnston and Richard Heruska. This firm falls within the family entertainment center (FEC) industry and opened its first location in 2010. Currently, the business has three open locations: Tampa, St. PetersburgRead MoreJetblues Good Service Quality9603 Words   |  39 Pagesmembers, cancellation credits that are good up to a year, meals that are affordable, and liability up to $2,800 for damaged baggage per passenger. JetBlue ultimately wants the customer to come before anything else (Slideshare, 2015). Looking Back to Look Forward (John Beck and Admira Salazar) JetBlue had a great run until Valentine’s Day in 2007. Catastrophe hit just like the winter storm that caused JetBlue’s problems to emerge. JetBlue’s was unprepared to make proper adverse weather decisions.Read MoreThe Boeing Company 2007 Annual Report61846 Words   |  248 Pagesand reduced noise emissions by 75 percent. However, commercial aviation still accounts for roughly 2 percent of world CO2 emissions. That percentage is expected to grow moderately with airline-fleet and travel expansion in coming years. So we are taking action to ensure sustainable growth for our industry. At research-and-development facilities and with partners around the world, Boeing is working on a future that could include sustainable biofuels, fuel cells (which may one day replace the auxiliaryRead Morecivil aviation23384 Words   |  94 Pagescargo carriers; iii. Consider introducing an incentive-based route program of servicing all India‘s airports; iv. Consider introducing market-based tools in distribution of slots. Thus, formulation of a single civil aviation policy taking into account the recommendations highlighted above would be a major step towards ensuring competition in India‘s civil aviation sector. Structure of the Study The report analyses the abovementioned issues in detail. Section 2 serves as a briefRead MoreStrategic Management20602 Words   |  83 Pagesaircraft development costs. This argument is used by Airbus when Boeing confronts it regarding the subsidies from local European governments. The ultimate battle will continue between these two ï ¬ rms, but currently Boeing has the winning edge and it looks like that will continue. Boeing’s orders are now so plentiful, it will not be able to deliver all that are ordered in 2007 until the 2012–2013 range. Sources: J. Bruner G. Maidment, 2007 Breaking up Airbus, Forbes, http://www.forbes.com, March 20;Read More65 Successful Harvard Business School Application Essays 2nd Edition 147256 Words   |  190 Pagesshared vision in which we could all be stakeholders rather than simply presenting a strategy. I was most effective by leading strongly enough to inspire confidence but not so strongly that I pre.. vented involvement. analysis Stacies experience may look very similar to your experience. Do not fret. Her essay is traditional in both its anecdote and style. Many applicants will discuss lessons learned when effecting change from a consultative role. More still will start their essay with a thesis stateRead MoreExploring Corporate Strategy - Case164366 Words   |  658 Pagesdrug-dealing in its most ugly sense had become part of the dance culture. Palumbo recalled: When I came into this business, with my bonuses and my nice City suits, I was completely naà ¯ve. Just a joke. I found that every Friday and Saturday night my door was taking  £30,000 and the security team was making  £40,000 on Ecstasy. It happens everywhere in the UK leisure business. There are all these fat bastards running chains of discos and bowling alleys, and none of them admits it. We went through a really traumaticRead MoreEssay on Apollo Shoes Case33718 Words   |  135 Pagesfor the audit report, February 15, 2008. You should feel free to call on her at any time. If the specifications above are in accordance with your understand of the terms of our engagement, kindly sign below and return the duplicate copy to us. We look forward to serving you as independent public accountants. Accepted by______________________________________ Date ________________ GA-2 Minutes of the Audit Committee, Apollo Shoes October 18, 2007 Present at Meeting: Arnold Anderson, CPA (partner

Wednesday, May 6, 2020

William Shakespeare s Macbeth And Othello

A clear view of the relationships established in Macbeth and Othello can be seen through the inferior partner s views on the other person in the relationship, and also their balance of power. Lady Macbeth rarely addresses Macbeth with his real name, but instead with titles such as Great Glamis! and Worthy Cawdor - referring to his positions. However Iago refers to Othello with titles such as The Moorship, which is a play on Lordship - including a reference to his race. The use of titles instead of their proper names implies what the other (Lady Macbeth and Iago) thinks about the protagonist. Iago is rather cruel but also intelligent with the titles he names Othello with, where Lady Macbeth honours her partner; although positive, Lady Macbeth also objectifies Macbeth for her own ends. Iago s title could be seen as offensive as Moor directly refers to a person of colour. People of colour in Jacobean society were linked with devilry, darkness and black magic, seen to worship a s trange god, and to represent a living image of the many black devils they beheld in contemporary religious art. This can be linked back to the relationships as Iago uses this attitude to play on Othello s vulnerability (particularly with Brabantio), and as an easy way to demonise Othello. Even though Othello technically has the power, Iago crafts his words so he can use Othello s power for himself and ultimately to get revenge. We are introduced to two inferior charactersShow MoreRelatedWilliam Shakespeare s Macbeth And Othello1417 Words   |  6 PagesHello, I’m William Shakespeare, the famous and historically known playwright of plays such as Hamlet, Romeo and Juliet, Othello and Macbeth. Today I will be talking to you all about two of my plays, Othello and Macbeth. I will also be talking to you all about the social, political and historical themes in my plays and my intent for writing them. I wrote Macbeth and Othello during the reign of King James the 1st of England. Events that were occurring during that time period and the feeling of theRead MoreWilliam Shakespeare s Macbeth And Othello1984 Words   |  8 PagesExplore the ways in which characters emotions are manipulated in Macbeth and Othello The way that Shakespeare implements manipulation into Othello and Macbeth leads to significant emotional change in the majority of characters in both plays. This leads to protagonists’ eventual downfall in many cases, due to the language and imagery that Shakespeare creates in the tragedies. The schemists tend to exploit weaknesses in the victims, such as ambitions. This can be witnessed by the audience at a veryRead MoreWilliam Shakespeare s Macbeth, Othello, And King Lear1479 Words   |  6 PagesWilliam Shakespeare s Macbeth, was the last of four great tragedies, including Hamlet, Othello, and King Lear, written during the Elizabethan Era. Herbert Courson states the play as, â€Å" â€Å"a powerful even for the mature Shakespeare. [which]... demands that we share its experience intensely, that we fell the strength of Macbeth’s thirst for kingship, the force of Lady Macbeth’s persuasions, the anguish of Macbeth’s struggle before the murder, and the im pact of nature’s retribution after the murder†Read MoreWilliam Shakespeare s Macbeth Vs. Othello1006 Words   |  5 PagesNadia Chilcoat Macbeth vs. Othello Period: â…š 12/12/2014 Macbeth vs. Othello Ancient Greeks believed that a tragic hero must be admirable but flawed, someone the audience can sympathize with, and someone capable of good and evil. The main character must also have a doctrine of free will, in which they are able to redeem themselves, but they continue to fall freely in a downward spiral from a position of superiority. The audience must also be able toRead MoreThe Literary Genius Of William Shakespeare s Romeo And Juliette, Othello, King Lear, And Macbeth1953 Words   |  8 PagesWilliam Shakespeare is an intriguing and well-known playwright and is considered to be the face of literature. Through the brainstorming of his greatest plays Romeo and Juliette, Othello, King Lear, and Macbeth, just to name a few, Shakespeare’s most famous play seemingly enough is Hamlet. This play is mostly evoked for its intrinsic worth however, it has its imperfections. Shakespeare will forever live on as the literary genius of the century because of the internal tragedie s he endured that gaveRead MoreWilliam Shakespeare s Hometown Of The English Language And The World s Best Dramatist1266 Words   |  6 Pages Although many knew him as a keen businessman in his hometown of Stratford, William Shakespeare is recognized as the greatest writer in the English language and the world s best dramatist. (www.goodreads.com) He wrote hundreds of songs, plays, books, and poems. During his time, his plays were well under-appreciated and a lot of his work did not appear until seven years after his death. Without Shakespeare, the English language would have never expanded at the rate it did, erasing many common wordsRead MoreAnalysis Of Shakespeare s King Lear, Hamlet, Othello And Macbeth1206 Words   |  5 PagesEnglish 3.7: Achievement Standard 91478 Introduction Shakespeare was an English poet, playwright, and actor. Through analysing four tragedy texts by Shakespeare, I have noticed he uses the fall of the main character as the primary focus in his tragedies as this creates good suspense and climax as an added attraction for the audience. A Shakespearean tragedy, is a five-act play and they usually revolve around a similar idea of conflict. This is the Internal and external Conflict within the characterRead MoreDoes Othello Meet The Standards Of A Tragic Hero?2171 Words   |  9 PagesMay 2015 Does Othello Meet the Standards of a Tragic Hero? William Shakespeare is considered one of the greatest play writers who ever lived. Students throughout the United States continue to read his sonnets and plays today. His style of writing and his use of metaphors are what truly make him a great writer. Shakespeare wrote many comedies such as A Midsummer Night’s Dream, Much Ado about Nothing, and The Taming of the Shrew. Shakespeare also wrote many tragedies such as Macbeth, Hamlet, and RomeoRead MoreAnalysis Of William Shakespeare s Macbeth 1887 Words   |  8 Pagesdisaster. â€Å"Macbeth’’ is a tragedy written by William Shakespeare and is considered one of his darkest and most powerful works. William Shakespeare was born in Stratford -upon -avon, in Warwickshire and was baptized a few days later on 26 April 1566. William Shakespeare was educated at the local King Edward grammar school Stratford and is considered by many to be the greatest playwright of all time.(Bio.) In Macbeth, William Shakespeare used ambition to show us Lady Macbeth and Macbeth and theirRead MoreEnglish Feature article on Shakespears Macbeth with reference to both play and Polanskis adaptation. Title: Windows changed through time.1199 Words   |  5 Pageschanged through time. A way to see the world through different eyes... In late 1606 or early 1607, The last of Shakespeare s four great tragedies was written. Macbeth has been said by many to be Shakespeare s darkest work, A Reflection through Shakespeare s mind giving us a window into Elizabethan ways of politics, Human violence and Human nature. Quiet relevantly Shakespeare would never have guessed that over 400 years later the basic morals and characteristics that were used to shape

Tuesday, May 5, 2020

Sustainability Analysis and Product Development

Question: Discuss about the Sustainability Analysis and Product Development. Answer: Introduction The tourism industry has developed in past two decades worldwide and is one of the largest and fastest growing industries. The activities in this industry are growing very rapidly as there is a huge scope in this industry. The growth taking place in this industry is providing a huge economic development. The growth is also taking place in the foreign exchange, development, growth, infrastructure, balance of payment, economy, etc. there are many limitations due to which the Australia tourism is not growing on a large scale. In this report, all the discussions will takes place on the issues and problems faced by Australia tourism. The industry is trying hard to expand their business to international markets. But it is not a single industry; it is combined with many other industries like hotel industry, hospitality industry, transportation sector of the country, etc. (Anderson, 2006). According to the world travel and tourism council, the growth that takes place in the year 2004 was around 214.7 million which is such an impressive number and this number has grown to a large extent in the year 2015 that is 489.1 million. The tourism industry of Australia provides a huge number of employment opportunities to the people. The tourism industry of Australia plays a vital role in the development and growth of the economy. It is one of the major savings and revenues for the government of Australia. Here are many ups and downs in this industry but still the tourism industry is contributing to a large number for the economy of Australia (Butler, Hinch, 2007). Application of the sustainability principles to the construction or development of a tourism product It is well defined that the sustainability has a huge impact on the tourism industry. The word tourism states that sustainable tourism is type of tourism which is related to the management of all the natural and other resources in a way that can not harm any cultural integrity, ecological process, biological diversity, and life support system. The main motive of sustainability is to bring development in the tourism industry according to the future perspective and future generation (Blackstock, 2005). The strategies and principle of the sustainability tourism are Carrying capacity and also the multi use of the resource Both of the concepts are very important in the growth and development of tourism industry. Carrying capacity states those both manmade and natural resources have limits to use them. This says that a country cannot over use the man-made as well as natural resources harshly. Multiple use refers to use of resource is such a way that they can be reused in the future. It is related to supply and recreation of natural and manmade resources. For example- there are some resources that can be used again like land; forest can be created again, etc. (Getz, 2008) Conservation and preservation Conservation states that there must be planned use of all the natural resources so that there will be no harm to the same. Conservation is directly related to the natural resources. The government and tourism department of Australia introduced many policies and strategies regarding the conservation and preservation of the natural resources (Deery, Jago, 2009). Some other sustainability principles for development of tourism product are: There must be rehabilitation of the historic and existing buildings There must be transformation of the old building to the new buildings There must be conservation of natural resources There must be an introduction of planning procedures and also control centre There must be good management of the natural resources and environment All potential impacts environmental, social, political and economic Environmental Impact The environment has a huge impact on the development and growth of tourism industry of Australia. This could affect the business organizations that are dealing with tourism industry. Each and every tourism development has a consideration in the natural resources. It can be impact on the wildlife, natural resources, or culture of a country. The fact is that there must be sustainability in the tourism industry so that it cannot harm the tourism industry as well as natural resources. In this way, sustainable development in the tourism industry helps in positive development and protects the environment. Environment is the most crucial and effective impact on the tourism industry. It is not only for the Australian tourism but also for the other countrys tourism. There is a direct relation between the environment and tourism industry (Dwyer, et.al. 2009). In this way, it becomes difficult to impose plans, plan, policy, and project and propose mitigation actions on the tourism industry and its growth. The tourism industry has to focus on the above written issues that can be generated in the development of tourism industry. It becomes very difficult to impose plans and projects because there are various penalties that can be imposed if the natural resource and environment get affected due to the development of tourism industry (Woodside, Martin, 2008). Socio-Cultural Impact Tourism industry of Australia is facing many impacts due to socio- culture in some particular areas. These impacts are related to the culture and religious strength of the country. The host community of Australia is important part of the tourism industry of Australia. It can also be affected due to the living standard, life styles of the people living in Australia. The people of Australia do not want to impact their life due to the development of tourist destinations (Higgins, 2006). The social culture has also some positive impact on the tourism industry of Australia as they are equally influenced by the tourist and visitors. For example the living standards of the people of that country may rise due to employment opportunity, infrastructure, education, health care, income, etc. (Gooroochurn, Sugiyarto, 2005) It can be done through conservation o natural resource and heritage of the country, the plans must be imposed on the development of culture of the country. There must be social events that promote the soico-culture of Australia. There are some areas that must be revived through development available in the Australian tourism (Weaver, 2008). Political Impact The political instability creates a huge and negative impact on the development and growth of tourism industry. There are many affects that a political factor provides to the tourism of Australia. The instability in the political condition of Australia leads in decrease in the number of tourist. The attractiveness of the tourist industry is related to the politics of a particular region. If the country is safe and secure for the tourist, they get attracted towards the same. There is a direct relation between the politics and growth of tourism (Ko, 2005). Economic Impact The economy and economic conditions of a country like Australia has a strong impact on the tourism industry. It is observed that development in the tourist industry brings prosperity in the country. The food and beverage sectors, accommodations, hotels, retail sectors, recreation, entertainment sector, transportation etc, all are influenced by the tourism industry of Australia. The tourists have both direct and indirect impact on the economy of the country. It can be on the wages, salary, jobs, taxes, etc. Besides, all above there are various negative impact of the economy on the tourism sector. There are many plan laid by the government but they cannot be imposed due to the negative impacts (Wang, 2009). Community Collaboration Activities (community engagement) The communities of Australia are very much engaged in the growth and development of the tourist destination of Australia. They frame new plans and polices so that there is a growth in the tourism industry of Australia. It is observed that this country and its population are deeply attached with the tourism industry of the country. This is due to the fact that the major part of the income generation is takes place from the tourist sector of Australia (Laws, Prideaux, Chon, 2006). There are various activities performed by the Australia community to enhance the Australia tourism industry. The local communities of Australia contributed in performing the new and innovation plans set by the government of Australia. They contribute and help by maintain the natural resources. There are various plans framed by the Australian government like national landscape program work, experience development strategy, etc. which is a funding program. The programs focus on the generation of the funds that can help in the development of destinations (Lim, McAleer, 2005). Sustainability Plan An action plan for the development and growth of the tourism industry: There must be Promotion and advertisement of the destinations at national, regional and community levels. The development of destinations with the natural plan and according to the cultural environment takes place. It can be achieved through education, training, development and training programs. There must be development of tourism strategies plans that help in the promotion of environmentally, socially, culturally, and economically development. There must be management of strategic plans to safeguard the health authorities, security service, tourism operators, etc. these should be a well managed security system for the tourist like place, and safety guards (Leiper, 2008). The services provided to the tourist must be effective and good. The government of Australia should develop, adopt, and implement, the rules and regulation s to promote the responsibilities of the people of Australia. There are many bodies of government that collaborated with the private sectors and also with the local communities to formulate the criteria for the development of natural resources. The local communities now design and layout plans related to the tourist destinations. The elaborate the impact of environment and study the positive changes that can be made on the destinations. They impose duties and responsibilities to the people of Australia to suggest the changes that can be made to the famous destinations of Australia (Mansfeld, Pizam, 2006). The main focus of Australian government is on the promotion of sustainable development of tourism industry which will have positive impact. For this the government can combine with the: Technical support from the local communities Conduct research on the other countries who are in sustainable development Creating an information system Improvement in the infrastructure Implications of Host/Guest Relationship The host-guest relationship refers to a deep relation between the socio-cultural and different aspect of the tourism. This relationship establishes an effective and positive relation between the two parties and also brings trust and understating among the both. The tourism industry is achieving new targets in the market of tourism of entire world. There are four stages through which the host guest relations are passed that are through euphoria, through apathy and irritation to antagonism. In this way, by passing through all these four stages, the tourism of Australia perceived their costs (Martinez, 2005). According to this relationship, there is a particular lifecycle that is run through the tourism industry. The implication of this cycle leads to have clear results of the cost incurred in the destinations and also the revenues and profits earned by the particular destination of tourism. Stakeholder Analysis The stakeholders analysis refers to a situation in which a conflict resolution, management of project, business administration, etc. takes place. It is process to identify the groups and individuals who are directly or indirectly affects or may affected by the proposed actions plans of the tourism industry. The next step is to sort them out according to the impact of the actions or any future impact that will influence them. In other word, the stake holders are the people or group of people that may affect by the action and proposed plans of tourism industry. These types of analysis are takes place frequently (Tovar, Lockwood, 2008). There are various types of stakeholders of Australia tourism like primary stakeholders that are ultimately affected by the proposed plans and actions takes place in tourism. Stake holders can b national governments, local government, who have some specific competence in the tourism, tourism establishments, tourism enterprise institutions engaged, financing team, etc. The affect can be either negative or positive. The second type of secondary stakeholders is the intermediaries who are the people or group of people or organizations who may affect indirectly due to proposed plans. The third types of stake holders are key stakeholders who can belong to either first group or second group and they have an efficient and significant influence on the organization (Shackley, 2009). Development of Tourism Product The product development for the tourism industry of Australia refers to increase in the focus of provisions of experiences, development of destinations, services of tourism and infrastructures, etc. that help the tourist department to fulfill the needs and wants of the tourist that come to Australia. The main motive of product development refers to create value for the customers. It can be done through effective management of the tourist department and destinations (Moutinho, 2011). There must be sustainable development takes place in the tourism industry. It is related to the protection of the natural environment and the culture of the country. There must be focus on the pollution and other factors that create a negative impact on the environment of the country. There must be development of hotels and restaurants to attract a huge group of tourist from all over the world. Product development also mean to develop the other related factors to tourism like hotels, travel agencies, transportation infrastructure of the country, etc. (Theobald, 2005) In this way, by using such techniques, the Australia tourism can be developed that results in product development of the organizations. This will result in number of tourist, revenues, export, foreign exchanges, name and fame in the international markets of tourism, profits, employement opportunities, etc. (Ng, Lee, Soutar, 2007) Conclusion At last a conclusion of the present report is that the tourism industry of Australia is very effective and efficient. The plans laid out by the Australia tourism government are very successful and promoting the tourism industry to the entire world. Though, there are many problems faced by the tourism industry of Australia like social, economic, cultural, political, etc. still than the industry is trying hard to maintain their tourism destinations. There are various sustainability plans framed by the government of Australia. The results of those plans are very impactful on the tourist industry. Most of the population of Australia is involved in the tourism industry, they are earning good amount of income and revenues due to this industry. The tourism industry of Australia is very powerful in making new and innovative changes. They innovations reflect that the needs and wants of the customers are fulfilling who came to visit the Australian destinations. The strong economy of Australia is generated by employment opportunities, foreign exchange, income and tax revenues to the government and people of Australia. So it is clear that the tourism sector is one of the most internationalized and globalized sector of the worlds economy. There is an expansion in the world tourism market that is directly influencing the tourism market of Australia and adding considerably to the growth and potential development. It is also bringing a great competition between the various tourism countries. References Anderson, B. A. (2006). Crisis management in the Australian tourism industry: Preparedness, personnel and postscript.Tourism Management,27(6), 1290-1297. Blackstock, K. (2005). A critical look at community based tourism.Community Development Journal,40(1), 39-49. Butler, R., Hinch, T. (2007).Tourism and indigenous peoples: Issues and implications. Routledge. Deery, M., Jago, L. (2009). 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